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Campeonatos Evita
The language in this piece is worth noting, referncing Perón as the "Conductor" and how the state provides for children's education, helath, and well being.
Deportistas e institucones apoyados por el plan quinquenal
Mostly a promotional piece on the 2nd quinquenal (corresponds with article on 2/15/1953).
El general Perón dio la orden de partida en la regata oceánica
Launching a regatta, Perón continues to further his image as an avid sportsman
Ad
Perón's message for students and parents about education in the 2nd quinquenal
Educación física, materia obligatoria
Physical education was a central focus of the 2nd Quinquenal and its program for school age children
El General Perón asistió a la exhibición de básquet femenino
The links between Perón and sports grows stronger each year
Viejo amigo del básquet, Perón alentó la hazaña
Perón is characterized as "un deportista integral y maestro de la juventud en el cultivo del músculo y la fortaleza de la moral". The article goes on to credit Perón as a "pioneer", who was the captain of the basketball team at the military academy…
Trabajo y deporte
Citing Perón's commitment to social justice, the article lauds sports and labor as the foundation of society and the government's emphasis means that it will focus its energies on making both available to all citizens. The article mentions the…
Con su triunfo en el campeonato mundial, Argentina revolucionó la técnica del básquetbol
"Correcting the deficiencies of the masters of this sport", Argentina defeats the USA and becomes world champions. "Técnica, entusiasmo, método, educación colectiva, corazón" are all emblematic of criollo basketball.
¡Argentina, campeón mundial de básquetbol!
Much emphasis is placed on the "victoria rotunda" of Argentina over the USA
Campeones mundiales de básquetbol
Carlos Aloé uses his magazine as a way to congratulate the basketball team and celebrate the greatness of the New Argentina. A large portion of the second half of the magazine is dedicated to this victory.
Ad for Peronist state
The ad states that it has been 3 years of social action to protect the nation's children
Ad for Peronist state
The ad states that it has been 3 years of social action to protect the nation's senior citizens
Perón impulsa el deporte argentino
An example of how Perón tried to use sports as a way to portray the state as a patron
Deportes: Escribe el General Perón: La gimnasia y los deportes
The main thrust of the letter is to promote a nation of athletes, not just spectators
[Pictures and dedications from the President and First Lady]
A noticeable difference exists between this magazine and El Gráfico when it comes to the coverage of the Presidential couple.